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Privacy Policy

Last updated: April 18, 2025

Coach Selas ("we", "our", "us") respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use, and safeguard your information when you visit our marketing website and sign up for our services.

By using our website, you agree to the terms of this Privacy Policy.

1. Who We Are

Coach Selas is a product of HighTide Foundry, a company based in the Netherlands. We operate a website at [www.coachselas.com] to promote our AI-powered coaching app for managers.

Company Address:

HighTide Foundry
Amsterdam, The Netherlands

Contact: privacy@coachselas.com

2. What Data We Collect

We collect the following types of personal data:

a. Information You Provide Voluntarily

  • Name
  • Email address
  • Company name (optional)
  • Any other info you provide via forms (e.g., signing up for a trial, subscribing to our newsletter, contacting us)

b. Automatically Collected Information

  • IP address
  • Device type
  • Browser type
  • Pages visited
  • Referrer URLs
  • Time and date of visit

This data is collected via cookies and analytics tools (e.g., Google Analytics or Plausible).

3. How We Use Your Data

We use your personal data to:

  • Provide access to the free trial
  • Respond to inquiries
  • Send product updates and marketing emails (only with your consent)
  • Analyze traffic and website usage (to improve our site)
  • Ensure the security and performance of our platform

We do not use your personal data for profiling or automated decision-making without your consent.

4. Legal Basis for Processing

Under the GDPR, we rely on the following legal bases:

  • Consent – for email newsletters and marketing communication
  • Contract – to provide access to the free trial or respond to contact requests
  • Legitimate interest – for basic analytics and website performance optimization
  • Legal obligation – to comply with Dutch or EU regulations

5. Cookies and Tracking

We use cookies to improve your experience and understand how our site is used. You can manage or disable cookies via your browser settings.

We may use:

  • Strictly necessary cookies
  • Analytical/performance cookies
  • Marketing/tracking cookies (only if you opt in)

For full details, please review our [Cookie Policy].

6. How We Share Your Data

We do not sell your personal data.

We may share data with trusted third-party service providers who help us run our business, such as:

  • Email marketing platforms (e.g., Mailchimp or ConvertKit)
  • Analytics providers (e.g., Google Analytics or Plausible)
  • Web hosting and database providers (e.g., Firebase, Google Cloud)

All third parties are contractually bound to process your data securely and in accordance with the GDPR.

7. International Data Transfers

We aim to store your data within the European Economic Area (EEA). If data is transferred outside the EEA (e.g., to the U.S.), we ensure appropriate safeguards are in place, such as Standard Contractual Clauses (SCCs) approved by the European Commission.

8. How Long We Keep Your Data

We only keep your personal data for as long as necessary:

  • Trial and contact information: up to 12 months after last contact
  • Newsletter subscribers: until you unsubscribe
  • Analytics data: typically anonymized and stored for 14–26 months

We review and delete data regularly where retention is no longer necessary.

9. Your Rights Under the GDPR

You have the right to:

  • Access your data
  • Correct or update inaccurate data
  • Delete your data ("right to be forgotten")
  • Restrict or object to processing
  • Withdraw consent at any time
  • Data portability (receive a copy in machine-readable format)

To exercise any of these rights, email us at: privacy@coachselas.com

If you believe we are violating your rights, you can lodge a complaint with the Dutch Data Protection Authority (Autoriteit Persoonsgegevens):
https://autoriteitpersoonsgegevens.nl

10. Children's Privacy

Our website and services are not intended for children under 16. We do not knowingly collect personal data from children.

11. Security Measures

We use industry-standard measures to protect your data, including:

  • HTTPS encryption
  • Secure cloud storage (e.g., Google Cloud, Firebase)
  • Access controls and audit logs

Despite our efforts, no system is 100% secure, so please use strong passwords and be cautious with your data.

12. Changes to This Policy

We may update this Privacy Policy from time to time. Significant changes will be communicated via our website or email.

Last updated: April 18, 2025

13. Contact Us

If you have any questions, concerns, or requests, contact us at:

privacy@coachselas.com